Twice Concert Film Lands at Bleecker Street and Universal, Dated for Feb. 5, 2027

Twice's concert film "This Is For… You" will reach theaters on Feb. 5, 2027, under a two-company distribution deal announced by Bleecker Street's event cinema division Crosswalk and Universal Pictures Content Group.

Crosswalk takes North American rights and will release the film in the U.S. and Canada. Universal Pictures International handles international territories. The announcement gives the K-pop event-cinema market its next dated release, arriving roughly two years out — a long runway that signals the distributors expect a coordinated global rollout rather than a limited one-off screening.

What does the film contain?

The film captures Twice at London's O2 Arena during their "This Is For" world tour. It pairs full concert footage with exclusive behind-the-scenes access to the group, according to the announcement.

Paul Dugdale directed. His credits include "Stray Kids: The dominATE Experience," "Adele: One Night Only" and "Taylor Swift: Reputation Stadium Tour." He shares the director's chair with Hannah Lux Davis, whose video work includes ADELA's "Nicole Kidman" and Ariana Grande's "thank u, next." Live Nation Studios produced.

Why these distributors went back to K-pop

The deal repeats a formula that already worked once this year. Crosswalk and Universal Pictures Content Group distributed "Stray Kids: The dominATE Experience" earlier in 2025, and the companies say that film's reception pushed them toward a second K-pop title.

Helen Parker, executive vice president of Universal Pictures Content Group, said in a statement: "Twice are a truly global phenomenon, and 'This Is For… You' captures everything that makes their live performances so special."

She added: "Following the incredible response to 'Stray Kids: The dominATE Experience,' we're delighted to continue our partnership with Crosswalk and Live Nation to bring another world-class K-pop experience to cinemas and give fans around the world the opportunity to experience it together on the big screen."

Note what the announcement does not include: a screen count, a rollout territory list beyond the North American/international split, or box-office figures for the Stray Kids film. The "incredible response" Parker cites arrives without a number attached. The Feb. 5, 2027 date is firm; everything else about scale remains unstated.

Who is Twice?

Twice is a nine-member group: Nayeon, Jeongyeon, Momo, Sana, Jihyo, Mina, Dahyun, Chaeyoung and Tzuyu. JYP Entertainment formed the group in 2015.

Their commercial record backs the distributors' wager. Twice ranks among the best-selling K-pop recording artists of all time, with:

• A No. 1 album on the Billboard 200
• Seven consecutive top 10 entries on that chart
• Two Gold certifications and one Platinum certification from the RIAA

That chart history matters here because it converts directly into a pre-sold theatrical audience — the same logic that drove the Stray Kids release and, before it, the wave of pop concert films from Taylor Swift and Beyoncé that reset industry expectations for the format.

What changes for event cinema?

For audiences, the deal means a second major K-pop concert film from the same distributor pairing within two years — evidence that the Stray Kids release performed well enough to justify a repeat, even if the companies will not say by how much. For the format itself, a Feb. 5, 2027 release date puts Twice in direct competition with traditional theatrical programming in a winter slot, treating concert films as tentpole-adjacent product rather than filler.

The open question is whether Twice's stadium-scale fanbase translates to repeat theatrical attendance at the level the two-year lead time implies. The Stray Kids precedent suggests it can; the absence of disclosed figures means the industry will be watching the Feb. 5, 2027 opening weekend as the first hard test.