Japan’s anime spending hits a record $28.2 billion in 2025
Japan’s anime market grew 15.8% to $28.2 billion in 2025, with overseas spending reaching 57.1%. Studio revenue rose more slowly, making merchandising and rights control the next test.
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Japan’s anime market grew 15.8% to $28.2 billion in 2025, with overseas spending reaching 57.1%. Studio revenue rose more slowly, making merchandising and rights control the next test.
