Topic

Talent Management

Topic

Talent Management

Mike Lee and Darren Yan Unveil ISO, a Next-Generation Management Firm Specializing in Creators, Live Streamers, Gaming a

Mike Lee and Darren Yan launch ISO with 90 creator clients

ISO opens with about 90 creator clients, 24 staff and backing from Influence Media Partners. Mike Lee and Darren Yan are betting that digital talent does not need a traditional agency.

November 5, 2026