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Alexander Skarsgård Charms a Desert Diner in Rolling Stones' 'Mr. Charm' Video

The Rolling Stones tap Alexander Skarsgård for their desert-set 'Mr. Charm' video and unearth a Jagger-Richards duet with Charlie Watts on drums, as talk of a residency grows.

Alexander Skarsgård Embraces His Magnetism in the Rolling Stones’ Video for ‘Mr. Charm’
Alexander Skarsgård Embraces His Magnetism in the Rolling Stones’ Video for ‘Mr. Charm’AI-generated

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  1. The 'Mr. Charm' video, directed by Henry Scholfield, stars Alexander Skarsgård and was shot in Palmdale, California; model Sara Sampaio plays the one patron immune to his charm.
  2. 'Bad Luck Hideaway' is a previously unheard Mick Jagger–Keith Richards duet featuring Charlie Watts's drums from British Grove sessions, produced by Andrew Watt.
  3. Foreign Tongues was released in July via Capitol Records, recorded at London's Metropolis Studios with guests including Paul McCartney, Steve Winwood, Robert Smith and Chad Smith.

The Rolling Stones have released a music video for "Mr. Charm," a cinematic clip starring Alexander Skarsgård and directed by Henry Scholfield. The video was shot in Palmdale, California.

In the clip, Skarsgård's character arrives at a run-down motel and diner in the desert, where he immediately charms all of the patrons. Only one woman, played by model Sara Sampaio, resists his magnetic allure.

The band paired the video with a previously unheard track, "Bad Luck Hideaway." The song is a duet between Mick Jagger and Keith Richards and features drums from Charlie Watts, recorded during sessions at British Grove. Andrew Watt produced the track.

"Mr. Charm" appears on the Rolling Stones' recent LP, Foreign Tongues, released in July via Capitol Records. Skarsgård is the latest actor to front one of the band's videos for the album. Anya Taylor-Joy and Charles Melton starred in the clip for "Jealous Lover," and Odessa A'zion appeared in the video for "In the Stars."

The roster of actors who have appeared in the band's videos stretches back decades and includes Sydney Sweeney, Paul Mescal, Nicholas Hoult, Kristen Stewart, and Angelina Jolie, among others.

The Stones recorded Foreign Tongues at London's Metropolis Studios. Guest artists on the album include Steve Winwood, Paul McCartney, the Cure's Robert Smith, and the Red Hot Chili Peppers' Chad Smith. The band's late drummer Charlie Watts also makes a special appearance — his presence on "Bad Luck Hideaway" extends his posthumous contributions to the project.

The album cycle unfolds against uncertainty over the band's live future. Earlier this year, Jagger confirmed the Rolling Stones are considering a residency instead of touring.

"I don't know if tours are possible," Richards said in June. "It's the traveling that takes it out of you. But I do see the possibility of us doing a residency somewhere. Wherever it is, London, New York, Paris, anywhere. I'll play Rome! But I don't see why they shouldn't be able to throw some shows together in a new format."

Richards elaborated in a recent Billboard cover story, suggesting a timeline. "I know that this is all being kicked around," Richards said. "This year, we just decided, 'Look, let's get the record out, and let's not rush things.' So I see no reason why next year — I don't see anything this year, I can't rush it that much — but I see no reason why next year, good Lord willing, we shouldn't be able to, as you say, maybe a residency, something. Maybe you find a different way of taking the thing on the road. Bring the road to us. That's my suggestion."

With Hollywood stars fronting each video and Watts's drumming surfacing from the vaults, the Stones are treating Foreign Tongues as a full campaign rather than a one-off record. Whether "Bring the road to us" becomes reality, 2026 may reveal.

Original: billboard.com

the-rolling-stones, alexander-skarsgard, music-video, mick-jagger, keith-richards

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