Tame Impala and Jennie's 'Dracula' Nears 1 Billion Streams After Halloween Surge

By Elena Vasquez

Tame Impala and Jennie's "Dracula" remix collected 16 million global on-demand streams across all platforms between October 30 and November 1, according to music data company Luminate. The Halloween surge puts the track within reach of a chart milestone long held by the season's undisputed anthem, Michael Jackson's "Thriller."

The numbers frame the story. During the prior weekend, October 23 to October 25, "Dracula" drew 11 million streams. The Halloween window marked a 44 percent increase over that figure.

"Thriller" still topped the Global Spotify charts on October 31. But early chart predictions cited by the source suggest the remix's Halloween streaming surge could carry it to a new peak at Number Three on Billboard's Hot 100 — one slot above "Thriller."

How big has the remix become?

Released in February, the remix has amassed nearly 1 billion on-demand global streams — roughly 120 million streams per month on average since release. It delivered both Tame Impala, the Australian project led by Kevin Parker, and Blackpink's Jennie their first Top 10 hit on the Billboard Hot 100.

The original "Dracula" appeared on Tame Impala's album Deadbeat. The remix grew out of a chance encounter between Parker and Jennie.

"I was like, 'I really love Jennie's voice. It'd be great to get Jennie on the track,'" Parker recalled during Rolling Stone's Musicians on Musicians interview.

What did the artists say about its success?

In the same conversation, Jennie described the song's unexpected rise.

"I've been meaning to talk to you about this. When I first found out about how the song started doing well, even my closest friends, they would all text me saying, 'The song is amazing.' Being the artist of the song, I can never fully understand how it started. But it's your song, [so] I knew it was going to do it," Jennie said.

Parker claimed partial credit for the pairing.

"I take a little bit of credit for having the vision," Parker replied. "I just had the feeling that if you were going to get on it … I was like, 'I reckon that's going to take it to the next level.'"

The full conversation is available on YouTube.

Can 'Dracula' become the new 'Thriller'?

The comparison is the question the source itself poses. "Thriller" remains the Halloween benchmark and still won the streaming day on Spotify for October 31. "Dracula" now has the annual spike pattern that builds seasonal staples: one major streaming weekend, a repeatable Halloween identity, and a near-billion-stream base to grow from.

Takeaway in plain words: a February remix just posted a 44 percent Halloween streaming jump and may out-chart "Thriller" on the Hot 100. If the pattern repeats next October, the track will have completed the cycle from viral hit to permanent Halloween fixture.